the stability of the rest of the Bloc, at least for the next decade. But this came at a cost. For most people living under Communism, the ‘Socialist’ system had lost whatever radical, forward-looking, utopian promise once attached to it, and which had been part of its appeal—especially to the young—as recently as the early fifties. It was now just a way of life to be endured. That did not mean it could not last a very long time—few after 1956 anticipated an early end to the Soviet system of rule. Indeed, there had been rather more optimism on that score
The Soviets too would pay a price for this—in many ways, 1956 represented the defeat and collapse of the revolutionary myth so successfully cultivated by Lenin and his heirs. As Boris Yeltsin was to acknowledge many years later, in a speech to the Hungarian Parliament on November 11th 1992, ‘The tragedy of 1956… will forever remain an indelible spot on the Soviet regime.
X. The Age of Affluence
‘Let us be frank about it: most of our people have never had it so good’.
‘Admass is my name for the whole system of an increasing productivity, plus inflation, plus a rising standard of living, plus high-pressure advertising and salesmanship, plus mass communications, plus cultural democracy and the creation of the mass mind, the mass man’.
‘Look at these people! Primitives!’
‘Where do they come from?’
‘Lucania.’
‘Where’s that?’
‘Down at the bottom!’
‘It’s pretty dreary living in the American age—unless of course you’re American’.
In 1979, the French writer Jean Fourastie published a study of the social and economic transformation of France in the thirty years following World War Two. Its title—
The economic history of post-war western Europe is best understood as an inversion of the story of the immediately preceding decades. The 1930s Malthusian emphasis on protection and retrenchment was abandoned in favor of liberalized trade. Instead of cutting their expenditure and budgets, governments increased them. Almost everywhere there was a sustained commitment to long-term public and private investment in infrastructure and machinery; older factories and equipment were updated or replaced, with attendant gains in efficiency and productivity; there was a marked increase in international trade; and an employed and youthful population demanded and could afford an expanding range of goods.
The post-war economic ‘boom’ differed slightly in its timing from place to place, coming first to Germany and Britain and only a little later to France and Italy; and it was experienced differently according to national variations in taxation, public expenditure or investment emphasis. The initial outlays of most post-war governments went above all on infrastructure modernization—the building or upgrading of roads, railways, houses and factories. Consumer spending in some countries was deliberately held back, with the result—as we have seen—that many people experienced the first post-war years as a time of continuing, if modified, penury. The degree of relative change also depended, of course, on the point of departure: the wealthier the country, the less immediate and dramatic it seemed.
Nevertheless, every European country saw steadily growing rates of
By the 1960s the rate of increase began to slow down, but the western European economies still grew at historically unusual levels. Overall, between 1950 and 1973, German GDP per head of the population more than tripled in real terms. GDP per head in France grew by 150 percent. The Italian economy, starting from a lower base, did even better. Historically poor countries saw their economic performance improve spectacularly: between 1950 and 1973
A major contributory factor in this story was the sustained increase in overseas trade, which grew much faster than overall national output in most European countries. Merely by removing impediments to international commerce, the governments of the post-war West went a long way towards overcoming the stagnation of