over the bronze medal I awarded the RWA scale in chapter 1. Furthermore I found that these two scales could, between them, explain most of the prejudice my subjects revealed against racial minorities, women, homosexuals, and so on. Furthermore furthermore, social dominance scores and RWA scale scores correlated only weakly with each other—about .20. This “Lite” correlation has a ton of significance that we shall deal with later. But in the first instance it meant persons who scored highly on the social dominance test were seldom high RWAs, and high RWAs were almost never social dominators.

That’s why the two tests could predict so much together: each was identifying a different clump of prejudiced persons—sort of like, “You round up the folks in the white sheets over there, and I’ll get the pious bigots over here.” So it looks like most really prejudiced people come in just two flavors: social dominators and high RWAs. Since dominators long to control others and be authoritarian dictators, and high RWAs yearn to follow such leaders, most social prejudice was therefore connected to authoritarianis m.[2] It was one of those discoveries, thanks to Sam McFarland, that happen now and then in science when a great deal of This, That and the Next Thing suddenly boils down to something very simple. Most social prejudice is linked to authoritarianism; it’s found in one kind of authoritarian, or its counterpart.

You don’t have to be a genius to grasp why someone would want to lead armies of people dedicated to doing whatever he wants. So as I said in the Introduction, social scientists have concentrated on understanding authoritarian followers, because the followers constitute the bigger problem in the long run and present the bigger mystery. But after Pratto and Sidanius developed a measure that could identify dominating personalities, and as we came to understand the followers better and better, attention naturally shifted to figuring out the leaders, and especially how the two meshed together. This chapter will tell you what we know so far.

Similarities and Differences Between Social Dominators and Authoritarian Followers

Social dominators and high RWAs have several other things in common besides prejudice. They both tend to have conservative economic philosophies—although this happens much more often among the dominators than it does among the “social conservatives”—and they both favor right-wing political parties. If a dominator and a follower meet for the first time in a coffee shop and chat about African-Americans, Hispanic-Americans, Jews, Arabs, homosexuals, women’s rights, free enterprise, unions leaders, government waste, rampant socialism, the United Nations, and which political party to support in the next election, they are apt to find themselves in pleasant, virtual non-stop agreement.

This agreement will probably convince the follower, ever scanning for a kindred spirit who will confirm her beliefs, that she and the dominator lie side by side in the same pod of peas. But huge differences exist between these two parts of an authoritarian system in (1) their desire for power, (2) their religiousness, (3) the roots of their aggression, and (4) their thinking processes—which we shall now explore. Then we’ll talk about how people become social dominators, and after that come back to that “highly significant” little correlation between RWA and social dominance. Along the way we’ll consider several experiments that show how nasty things get when the two kinds of authoritarian personalities get their acts together.

Desire for power. Imagine that you are a student taking introductory psychology. (Some of you may be overcome with bliss at the thought—especially the part about being 18 again: “My knees work!” Others have recoiled with horror at memories of things past from intro psych, such as “proactive interference.”—speaking of memories of things past.) (That’s a joke for psychologists.) (You’re not missing much; it’s not very funny.) (In fact it positively smells.) While serving in a survey experiment you come across the following question: “How much power, ability to make adults do what you want, do you want to have when you are 40 years old?”

0 = It does not matter at all to me. If I have no power over adults when I am 40, I will not care.

1 = I would be content having a small amount of power over others, say over a few people at work.

2 = I would like to have a moderate amount of power over others, such as running a department of 40 people.

3 = I would like to have a large amount of power over others, such as controlling a good-sized company.

4 = I want to have a great deal of power in life, making decisions that affect thousands and thousands of lives.

5 = My goal is to have a very great deal of power, being one of the real “movers and shakers” in our country.

So, how much power do you want? Social dominators in each of two studies I ran wanted to have much more than most people did. Authoritarian followers did not.

Now people can want power for different reasons. If you wanted to save the planet from the destructiveness of its dominant species, you would need to make (for example) oil companies do some things they definitely do not want to do. Power as a means to a laudable end is not a bad thing—although we have to acknowledge that almost everyone thinks he’s the good guy, and if you take your stand on the slope of Mount Righteous Cause, it has proven as slippery as greased glass.

But social dominators will run to take their chances on that slippery slope. They thrill to power in and of itself. They want to control others, period. (Make that, “exclamation mark!”) Their name says it all. And they come bundled with a shock of nasty attitudes that completes the package. The following items are from a Personal Power, Meanness, and Dominance Scale I have developed, to which high social dominators respond in very predictable ways, compared with most other people. Look over this “Power Mad” scale to get an idea of what goes on in dominators’ minds.

The Personal Power, Meanness and Dominance Scale

It’s a mistake to interfere with the “law of the jungle.” Some people were meant to dominate others. (Agree)

Would you like to be a kind and helpful person to those in need? (Disagree)

“Winning is not the first thing; it’s the only thing.” (Agree)

The best way to lead a group under your supervision is to show them kindness, consideration, and treat them as fellow workers, not as inferiors. (Disagree)

If you have power in a situation, you should use it however you have to, to get your way. (Agree)

Would you be cold-blooded and vengeful, if that’s what it took to reach your goals? (Agree)

Life is NOT governed by the “survival of the fittest.” We should let compassion and moral laws be our guide. (Disagree)

Do money, wealth, and luxuries mean a lot to you? (Agree)

It is much better to be loved than to be feared. (Disagree)

Do you enjoy having the power to hurt people when they anger or disappoint you? (Agree)

It is much more important in life to have integrity in your dealings with others than to have money power. (Disagree)

It’s a dog-eat-dog world where you have to be ruthless at times. (Agree)

Charity (i.e. giving somebody something for nothing) is admirable, not stupid. (Disagree)

Would you like to be known as a gentle and forgiving person? (Disagree)

Do you enjoy taking charge of things and making people do things your way? (Agree)

Would it bother you if other people thought you were mean and pitiless? (Disagree)

Do you like other people to be afraid of you? (Agree)

Do you hate to play practical jokes that can sometimes really hurt people? (Disagree)

It would bother me if I intimidated people, and they worried about what I might do next. (Disagree)

I will do my best to destroy anyone who deliberately blocks my plans and goals. (Agree)

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