And yet, as America will learn over the course of the broadcast, the First Lady does not come across as a pompous know-it-all. In fact, she doesn’t even like to be called “the First Lady”; she thinks it sounds like the name of a racehorse. This ability to laugh at herself gives Jackie that precious gift of appearing vulnerable and shy, rather than aloof, even as she speaks with an upper-crust accent. Many men find her sexy, and many women see her as an approachable icon. Throughout the first year of her husband’s presidency, her perceived accessibility has endeared Jackie Kennedy to America and the world.
President Kennedy made light of this when they visited Paris in June 1961, on a state visit to meet French president Charles de Gaulle. The Bay of Pigs had taken place just six weeks earlier, and JFK’s image had been vastly diminished in the estimation of many European leaders. But not so Jackie’s image. When Air Force One touched down at Orly Airport, she was hailed as the very picture of glamour, poise, and beauty. The president couldn’t help but notice the popping flashbulbs that followed in her wake. Speaking before a host of dignitaries at the Palais de Chaillot, JFK opened his remarks with somber tones as he delivered an apt description of his status in the eyes of Paris and the world. “I do not think it altogether inappropriate for me to introduce myself to this audience,” he said with a straight face. “I am the man who accompanied Jacqueline Kennedy to Paris—and I have enjoyed it.”
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After her walk past the CBS camera, the First Lady starts her television special by narrating a brief history of the White House. Viewers hear her demure voice as images of drawings and photographs fill the screen. There is drama in her words, underscoring her emotional attachment to the building. She speaks in approving tones about Theodore Roosevelt’s addition of the West Wing, which moved the offices of the president and his staff from the cramped second-floor environs of the White House residence into a far more spacious and businesslike environment.
There is an air of tragedy in her voice as she describes how the White House had to be gutted in 1948. President Truman’s study floor had begun vibrating as if on the verge of collapse. An inspection revealed that the entire building was about to implode because it had not been renovated or reinforced for decades. “The whole inside was scooped out. Only the exterior walls remained,” Jackie says breathily as photographs of giant bulldozers tearing out the historic original floors and ceilings flash on the screen. “It would have been easier and less expensive to demolish the whole building. But the White House is so great a symbol to Americans that the exterior walls were retained.”
The First Lady finishes her monologue with a reminder that she has immersed herself in the details of all renovations, past and present: “Piece by piece, the interior of the president’s house was put back together. The exterior views were exactly those which Americans had seen throughout the century, except for the balcony on the South Portico—which President Truman added.”
The scripted words are a coy barb. Truman was roundly denounced in 1947 for adding the balcony, which was seen as a desecration of the White House’s exterior architecture. President Kennedy was initially nervous about Jackie’s restoration, fearing that she would come under the same sharp criticism as Truman. But rather than defer to her husband, as she does so often, the First Lady refused to back down. This “won’t be like the Truman Balcony,” she insisted, assuring her husband that her efforts would be viewed positively. Her focus would be the interior, finally finishing the work those bulldozers began in 1948. Her goal is nothing less than to transform the White House from the very large home of a bureaucrat into a presidential palace.
Mamie Eisenhower was once fond of referring to the White House and its objects as her personal property —“my house” and “my carpets.” She also had a passion for the color pink. Jackie, who doesn’t get along with her predecessor, has gotten rid of all of Mamie’s cheap furniture and carpeting and painted over the pink.
As Americans are about to see for themselves, the White House now belongs to Jacqueline Bouvier Kennedy.
The First Lady once again steps before the camera to take viewers on a walk around her new home, now followed by the show’s host, Charles Collingwood of CBS. Jackie’s personal touches are everywhere, from the new draperies, whose designs she sketched herself; to the new guidebook she authorized to raise funds for the restoration (selling 350,000 copies in just six months). She has done away with oddities such as the water fountains that made the White House look more like an office building than a national treasure.
The First Lady has scoured storage rooms and the National Gallery, turning up assorted treasures such as paintings by Cezanne, Teddy Roosevelt’s drinking mugs, and James Monroe’s gold French flatware. President Kennedy’s new desk was another of Jackie’s finds. The
No one other than longtime household staff knows the White House and its secrets quite as well as Jackie. But despite her vast knowledge, there is also a great deal she does not
Foremost on that list are the names of the women her husband is sleeping with. And they are many. There is Judith Campbell, the mistress who serves as Kennedy’s clandestine connection to Chicago Mafia kingpin Sam Giancana—and who complains that JFK is less tender as a lover since becoming president. And twenty-seven- year-old divorcee Helen Chavchavadze, whom JFK has been seeing since before the inauguration. There are the girls brought in by Dave Powers. The president’s mistresses even include some of Jackie’s friends and personal staff. Jackie makes it a habit to leave for the couple’s Glen Ora estate in Virginia most Thursdays for a weekend of horseback riding. She does not return until Monday. The president has full run of the White House while she is away. So the list of his consorts grows by the day.
Jackie Kennedy is not stupid. She has known about JFK’s affairs since he was in the Senate. Her feelings are deeply hurt, but she sets the president’s indiscretions aside for the sake of appearances, for the prestige of being First Lady, and most of all because she loves her husband—and believes that he loves her.
The First Lady has a fascination with the European aristocracy and knows that it is common, perhaps even natural, for powerful men in Europe to have affairs. Her beloved father, John “Black Jack” Bouvier, strayed often. And her father-in-law, Joseph Kennedy, is notorious for his dalliances. The First Lady has no reason to believe that the president of the United States, the most powerful man in the world, will be any different. Besides, it’s a family tradition. “All Kennedy men are like that,” she once commented to Joan, the wife of JFK’s youngest brother, Teddy. “You can’t let it get to you. You can’t take it personally.”
Once, while passing through Evelyn Lincoln’s office with a French reporter, Jackie spied Lincoln’s assistant, Priscilla Wear, sitting to one side of the small room. Switching from English to French, Jackie informed the reporter that “this is the girl who supposedly is sleeping with my husband.”
However, despite outward acceptance, deep inside Jackie takes it very personally. From time to time, her friends notice the quiet sadness about her marriage. Even the Secret Service agents, who genuinely like and respect her, can see that the First Lady is suffering.
