Здравый смысл врет. Почему не надо слушать свой внутренний голос

Barnes, Brooks. 2009. «Audiences Laughed to Forget Troubles». New York Times, Dec 29.

Bass, Frank M. 1969. «A New Product Growth for Model Consumer Durables». Management Science 15 (5^215-27.

Bassetti, S., W. E. Bischoff & R. J. Sherertz. 2005. «Are SARS superspreaders cloud adults». Emerging Infectious Diseases (serial on the Internet).

Beck, P. W. 1983. «Forecasts: opiates for decision makers». Paper read at the Third International Symposium on Forecasting, Philadelphia, PA, USA.

Becker, Gary S. & Kevin M. Murphy. 2000. «Social Economics: Market Behavior in a Social Environment». Cambridge, MA: The Belknap Press of Harvard University Press.

Becker, Howard. 1945. «Interpretive Sociology and Constructive Typology». In Twentieth century sociology, ed. G. Gurvitch and W. E. Moore: Philosophical Library.

Becker, Howard S. 1998. «Tricks of the Trade: How to Think about Your Research while You’re Doing it». Chicago: University of Chicago Press.

Bengston, William F. & John W. Hazzard. 1990. «The Assimilation of Sociology in Common Sense: Some Implications for Teaching». Teaching Sociology 18 (1):39–45.

Berger, Jonah & Grinne Fitzsimons. 2008. «Dogs on the Street, Pumas on Your Feet: How Cues in the Environment Influence Product Evaluation and Choice». Journal of Marketing Research (JMR) 45 (1):1-14.

Berger, Jonah & Chip Heath. 2007. «Where Consumers Diverge from Others: Identity Signaling and Product Domains». Journal of Consumer Research 34 (2):121-34.

Berlin, Isaiah. 1960. «History and Theory: The Concept of Scientific History». History and Theory 1 (1):1-31.

Berman, E. 2009. «Radical, Religious, and Violent: The New Economics of Terrorism». Mit Pr.

Bernard, H. R., E. C. Johnsen, P. D. Killworth & S. Robinson. 1989. «Estimating the size of an average personal network and of an event population». In The Small World, ed. M. Kochen. Norwood, NJ: Ablex Publishing.

Bernard, H. R., E. C. Johnsen, P. D. Killworth & S. Robinson. 1991. «Estimating the size of an average personal network and of an event population: Some empirical results». Social Science Research 20:109-21.

Bernard, H. R., P. D. Killworth, D. Kronenfeld & L. Sailer. 1984. «The Problem of Informant Accuracy: The Validity of Retrospective Data». Annual Review of Anthropology 13:495–517.

Bernard, Tara S. 2010. «A Toolkit for Women Seeking a Raise». New York Times, May 14.

Bertrand, Marianne, Dean S. Karlan, Sendhil Mullainathan, Eldar Shafir & Jonathan Zinman. 2010. «What’s Advertising Content Worth? Evidence From a Consumer Credit Marketing Field Experiment». Quarterly Journal of Economics .

Bettman, James R., Mary Frances Luce & John W. Payne. 1998. «Constructive Consumer Choice Processes». Journal of Consumer Research 25 (3):187–217.

Bielby, W. T. & D. D. Bielby. 1994. «All Hits Are Flukes»: Institutionalized Decision Making and the Rhetoric of Network Prime-Time Program Development. American Journal of Sociology 99 (5^1287-313.

Bishop, Bill. 2008. «The Big Sort: Why the Clustering of Like-Minded America Is Tearing Us Apart». New York: Houghton Mifflin.

Bishop, C. M. 2006. «Pattern recognition and machine learning». Springer New York.

Black, Donald. 1979. «Common Sense in the Sociology of Law». American Sociological Review 44 (1):18–27.

Blass, T. 2009. «The man who shocked the world: The life and legacy of Stanley Milgram». Public Affairs.