The “Vicious Circle”
What form of management should replace the administration of industry by the agents of shareholders? What is most likely to hold it to its main purpose, and to be least at the mercy of predatory interests and functionless supernumeraries, and of the alternations of sullen dissatisfaction and spasmodic revolt which at present distract it? Whatever the system upon which industry is administered, one thing is certain. Its economic processes and results must be public, because only if they are public can it be known whether the service of industry is vigilant, effective and honorable, whether its purpose is being realized and its function carried out. The defense of secrecy in business resembles the defense of adulteration on the ground that it is a legitimate weapon of competition; indeed it has even less justification than that famous doctrine, for the condition of effective competition is publicity, and one motive for secrecy is to prevent it.
Those who conduct industry at the present time and who are most emphatic that, as the Duke of Wellington said of the unreformed House of Commons, they “have never read or heard of any measure up to the present moment which can in any degree satisfy the mind” that the method of conducting it can in any way be improved, are also those apparently who, with some honorable exceptions, are most reluctant that the full facts about it should be known. And it is crucial that they should be known. It is crucial not only because, in the present ignorance of the real economic situation, all industrial disagreements tend inevitably to be battles in the dark, in which “ignorant armies clash by night,” but because, unless there is complete publicity as to profits and costs, it is impossible to form any judgment either of the reasonableness of the prices which are charged or of the claims to remuneration of the different parties engaged in production. For balance sheets, with their opportunities for concealing profits, give no clear light upon the first, and no light at all upon the second. And so, when the facts come out, the public is aghast at revelations which show that industry is conducted with bewildering financial extravagance. If the full facts had been published, as they should have been, quarter by quarter, these revelations would probably not have been made at all, because publicity itself would have been an antiseptic and there would have been nothing sensational to reveal.
The events of the last few years are a lesson which should need no repetition. The Government, surprised at the price charged for making shells at a time when its soldiers were ordered by Headquarters not to fire more than a few rounds per day, whatever the need for retaliation, because there were not more than a few to fire, establishes a costing department to analyze the estimates submitted by manufacturers and to compare them, item by item, with the costs in its own factories. It finds that, through the mere pooling of knowledge, “some of the reductions made in the price of shells and similar munitions,” as the Chartered Accountant employed by the Department tells us, “have been as high as 50% of the original price.” The household consumer grumbles at the price of coal. For once in a way, amid a storm of indignation from influential persons engaged in the industry, the facts are published. And what do they show? That, after 2s. 6d. has been added to the already high price of coal because the poorer mines are alleged not to be paying their way, 21% of the output examined by the Commission was produced at a profit of 1s. to 3s. per ton, 32% at a profit of 3s. to 5s., 13% at a profit of 5s. to 7s., and 14% at a profit of 7s. per ton and over, while the profits of distributors in London alone amount in the aggregate to over $3,200,000, and the cooperative movement, which aims not at profit, but at service, distributes household coal at a cost of from 2s. to 4s. less per ton than is charged by the coal trade!3
“But these are exceptions.” They may be. It is possible that in the industries, in which, as the recent Committee on Trusts has told us, “powerful Combinations or Consolidations of one kind or another are in a position effectively to control output and prices,” not only costs are cut to the bare minimum but profits are inconsiderable. But then why insist on this humiliating tradition of secrecy with regard to them, when everyone who uses their products, and everyone who renders honest service to production, stands to gain by publicity? If industry is to become a profession, whatever its management, the first of its professional rules should be, as Sir John Mann told the Coal Commission, that “all cards should be placed on the table.” If it were the duty of a Public Department to publish quarterly exact returns as to costs of production and profits in all the firms throughout an industry, the gain in mere productive efficiency, which should appeal to our enthusiasts for output, would be considerable; for the organization whose costs were least would become the standard