working harder and making better products.

There is no such thing as a perfect intelligence system, and every seeming improvement involves a trade- off. A couple of months ago, for example, a suspect in custody in Canada, who was wanted in New York on forgery charges, gave police the names and photographs of five Arab immigrants, who he said had crossed the border into the United States. The FBI put out an alert on December 29, posting the names and photographs on its website, in the “war on terrorism” section. Even President Bush joined in, saying, “We need to know why they have been smuggled into the country, what they’re doing in the country.” As it turned out, the suspect in Canada had made the story up. Afterward, an FBI official said that the agency circulated the photographs in order to “err on the side of caution.” Our intelligence services today are highly sensitive. But this kind of sensitivity is not without its costs. As the political scientist Richard K. Betts wrote in his essay “Analysis, War, and Decision: Why Intelligence Failures Are Inevitable,” “Making warning systems more sensitive reduces the risk of surprise, but increases the number of false alarms, which in turn reduces sensitivity.” When we run out and buy duct tape to seal our windows against chemical attack, and nothing happens, and when the government’s warning light is orange for weeks on end, and nothing happens, we soon begin to doubt every warning that comes our way. Why was the Pacific fleet at Pearl Harbor so unresponsive to signs of an impending Japanese attack? Because, in the week before December 7, 1941, they had checked out seven reports of Japanese submarines in the area – and all seven were false. Rosenhan’s psychiatrists used to miss the sane; then they started to see sane people everywhere. That is a change, but it is not exactly progress.

5.

In the wake of the Yom Kippur War, the Israeli government appointed a special investigative commission, and one of the witnesses called was Major General Zeira, the head of Aman. Why, they asked, had he insisted that war was not imminent? His answer was simple:

The Chief of Staff has to make decisions, and his decisions must be clear. The best support that the head of Aman can give the Chief of Staff is to give a clear and unambiguous estimate, provided that it is done in an objective fashion. To be sure, the clearer and sharper the estimate, the clearer and sharper the mistake – but this is a professional hazard for the head of Aman.

The historians Eliot A. Cohen and John Gooch, in their book Military Misfortunes, argue that it was Zeira’s certainty that had proved fatal: “The culpable failure of Aman’s leaders in September and October 1973 lay not in their belief that Egypt would not attack but in their supreme confidence, which dazzled decision-makers… Rather than impress upon the prime minister, the chief of staff and the minister of defense the ambiguity of the situation, they insisted – until the last day – that there would be no war, period.”

But, of course, Zeira gave an unambiguous answer to the question of war because that is what politicians and the public demanded of him. No one wants ambiguity. Today, the FBI gives us color- coded warnings and speaks of increased chatter among terrorist operatives, and the information is infuriating to us because it is so vague. What does increased chatter mean? We want a prediction. We want to believe that the intentions of our enemies are a puzzle that intelligence services can piece together, so that a clear story emerges. But there rarely is a clear story – at least, not until afterward, when some enterprising journalist or investigative committee decides to write one.

March 10, 2003

The Art of Failure

WHY SOME PEOPLE CHOKE AND OTHERS PANIC

1.

There was a moment in the third and deciding set of the 1993 Wimbledon final when Jana Novotna seemed invincible. She was leading 4-1 and serving at 40-30, meaning that she was one point from winning the game, and just five points from the most coveted championship in tennis. She had just hit a backhand to her opponent, Steffi Graf, that skimmed the net and landed so abruptly on the far side of the court that Graf could only watch, in flat- footed frustration. The stands at Center Court were packed. The Duke and Duchess of Kent were in their customary places in the royal box. Novotna was in white, poised and confident, her blond hair held back with a headband – and then something happened. She served the ball straight into the net. She stopped and steadied herself for the second serve – the toss, the arch of the back – but this time it was worse. Her swing seemed halfhearted, all arm and no legs and torso. Double fault. On the next point, she was slow to react to a high shot by Graf and badly missed on a forehand volley. At game point, she hit an overhead straight into the net. Instead of 5-1, it was now 4 -2. Graf to serve: an easy victory, 4-3. Novotna to serve. She wasn’t tossing the ball high enough. Her head was down. Her movements had slowed markedly. She double-faulted once, twice, three times. Pulled wide by a Graf forehand, Novotna inexplicably hit a low, flat shot directly at Graf, instead of a high crosscourt forehand that would have given her time to get back into position: 4-4. Did she suddenly realize how terrifyingly close she was to victory? Did she remember that she had never won a major tournament before? Did she look across the net and see Steffi Graf – Steffi Graf! – the greatest player of her generation?

On the baseline, awaiting Graf’s serve, Novotna was now visibly agitated, rocking back and forth, jumping up and down. She talked to herself under her breath. Her eyes darted around the court. Graf took the game at love; Novotna, moving as if in slow motion, did not win a single point: 5-4 Graf. On the sidelines, Novotna wiped her racquet and her face with a towel, and then each finger individually. It was her turn to serve. She missed a routine volley wide, shook her head, talked to herself. She missed her first serve, made the second, then, in the resulting rally, mis-hit a backhand so badly that it sailed off her racquet as if launched into flight. Novotna was unrecognizable, not an elite tennis player but a beginner again. She was crumbling under pressure, but exactly why was as baffling to her as it was to all those looking on. Isn’t pressure supposed to bring out the best in us? We try harder. We concentrate harder. We get a boost of adrenaline. We care more about how well we perform. So what was happening to her?

At championship point, Novotna hit a low, cautious, and shallow lob to Graf. Graf answered with an unreturnable overhead smash, and, mercifully, it was over. Stunned, Novotna moved to the net. Graf kissed her twice. At the awards ceremony, the Duchess of Kent handed Novotna the runner-up’s trophy, a small silver plate, and whispered something in her ear, and what Novotna had done finally caught up with her. There she was, sweaty and exhausted, looming over the delicate white-haired Duchess in her pearl necklace. The Duchess reached up and pulled her head down onto her shoulder, and Novotna started to sob.

2.

Human beings sometimes falter under pressure. Pilots crash and divers drown. Under the glare of competition, basketball players cannot find the basket and golfers cannot find the pin. When that happens, we say variously that people have panicked or, to use the sports colloquialism, choked. But what do those words mean? Both are pejoratives. To choke or panic is considered to be as bad as to quit. But are all forms of failure equal? And

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