during vacations and the long summer recess, to answer their mail and phone calls, and to see their constituents when they came to Washington. On the weekends when Congress was in session, they were free to stay in town, relax, and reflect, like most other working Americans. When they did go back home on long breaks, they were expected to keep office hours in the home office and to take a few trips out to the heartland to see the folks. Intensive interaction with voters was reserved for campaigns.
By the late sixties, the availability of easy air travel and extensive local news coverage were rapidly changing the rules for survival. More and more, senators and congressmen were coming home on most weekends, traveling to more places when they got there, and making pronouncements for the local media whenever they could.
Fulbright’s campaign encountered no little resistance from people who disagreed with him on the war or thought he was out of touch, or both. He thought the idea of flying home every weekend was nuts and once said to me, in reference to his colleagues who did it, “When do they ever get time to read and think?” Sadly, the pressures on members of Congress to travel constantly have grown only more intense. The rising costs of television, radio, and other advertising and the insatiable appetite for news coverage put many senators and congressmen on a plane every weekend and often out many weeknights for fundraisers in the Washington area. When I was President, I often remarked to Hillary and my staff that I thought one reason congressional debate had grown so harshly negative was that too many members of Congress were in a constant state of exhaustion.
In the summer of ’68, exhaustion wasn’t Fulbright’s problem, though he was weary from fighting over Vietnam. What he needed was not rest, but a way to reconnect with voters who felt alienated from him. Luckily, he was blessed with weak opponents. His main adversary in the primary was none other than Justice Jim Johnson, who was back to his old routine, traveling to county seats with a country band, bashing Fulbright as soft on communism. Johnson’s wife, Virginia, was attempting to emulate George Wallace’s wife, Lurleen, who had succeeded her husband as governor. The Republican Senate candidate was an unknown small-business man from east Arkansas, Charles Bernard, who said Fulbright was too liberal for our state.
Lee Williams had come down to run the campaign, with a lot of help from the young but seasoned politician who ran Senator Fulbright’s Little Rock office, Jim McDougal (the Whitewater one), an oldfashioned populist who told great stories in colorful language and worked his heart out for Fulbright, whom he revered.
Jim and Lee decided to reintroduce the senator to Arkansas as “just plain Bill,” a down-to-earth Arkansan in a red-checked sport shirt. All the campaign’s printed materials and most of the TV ads showed him that way, though I don’t think he liked it, and on most campaign days he still wore a suit. To hammer the down-home image into reality, the senator decided to make a grassroots campaign trip to small towns around the state, accompanied only by a driver and a black notebook filled with the names of his past supporters that had been compiled by Parker Westbrook, a staffer who seemed to know everyone in Arkansas who had the slightest interest in politics. Since Senator Fulbright campaigned only every six years, we just hoped all the folks listed in Parker’s black notebook were still alive and kicking. Lee Williams gave me the chance to drive the senator for a few days on a trip to southwest Arkansas, and I jumped at it. I was fascinated by Fulbright, grateful for the letter he had written for me to the Rhodes Scholarship Committee, and eager to learn more about what small-town Arkansans were thinking. They were a long way from urban violence and anti-war demonstrations, but a lot of them had kids in Vietnam.
One day Fulbright was being followed by a national television crew as we pulled in to a small town, parked, and went into a feed store where farmers bought grain for their animals. With cameras rolling, Fulbright shook hands with an old character in overalls and asked him for his vote. The man said he couldn’t give it because Fulbright wouldn’t stand up to the “Commies” and he’d let them “take over our country.” Fulbright sat down on a pile of feed bags stacked on the floor and struck up a conversation. He told the man he’d stand up to the Communists at home if he could find them. “Well, they’re all over,” the man replied. Then Fulbright commented, “Really? Have you seen any around here? I’ve been looking all over and I haven’t seen the first one.” It was funny to watch Fulbright do his thing. The guy thought they were having a serious conversation. I’m sure the TV audience got a kick out of it, but what I saw bothered me. The wall had gone up in that man’s eyes. It didn’t matter that he couldn’t find a Commie to save his soul. He had turned Fulbright off, and no amount of talking could bring the wall in his mind down again. I just hoped there were enough other voters in that town and the hundreds like it who were still reachable.
Notwithstanding the feed-store incident, Fulbright was convinced that small-town voters were mostly wise, practical, and fair-minded. He thought they had more time to reflect on things and were not all that easy for his right-wing critics to stampede. After a couple of days of visiting places where all the white voters seemed to be for George Wallace, I wasn’t so sure. Then we came to Center Point, and one of the more memorable encounters of my life in politics. Center Point was a little place of fewer than two hundred people. The black notebook said the man to see was Bo Reece, a longtime supporter who lived in the best house in town. In the days before television ads, there was a Bo Reece in most little Arkansas towns. A couple of weeks before the election, people would ask, “Who’s Bo for?” His choice would be made known and would get about two-thirds of the vote, sometimes more. When we pulled up in front of the house, Bo was sitting on his porch. He shook hands with Fulbright and me, said he’d been expecting him, and invited us in for a visit. It was an old-fashioned house with a fireplace and comfortable chairs. As soon as we were settled, Reece said, “Senator, this country’s got lots of troubles. A lot of things aren’t right.” Fulbright agreed, but he didn’t know where Bo Reece was going, and neither did I—maybe straight to Wallace. Then Bo told a story I’ll remember as long as I live: “The other day I was talking to a planter friend of mine who grows cotton in east Arkansas. He has a bunch of sharecroppers working for him. [Sharecroppers were farmhands, usually black, who were literally paid with a small share of the crops. They often lived in run-down shacks on the farm and were invariably poor.] So I asked him, ‘How are your sharecroppers doing?’ And he said, ‘Well, if we have a bad year, they break even.’ Then he laughed and said, ‘And if we have a good year, they break even.’”
Then Bo said, “Senator, that ain’t right and you know it. That’s why we’ve got so much poverty and other troubles in this country, and if you get another term you’ve got to do something about it. The blacks deserve a better deal.” After all the racist talk we’d been hearing, Fulbright nearly fell out of his chair. He assured Bo he’d try to do something about it when he was reelected, and Bo pledged to stick with him.
When we got back in the car, Fulbright said, “See, I told you, there’s a lot of wisdom in these small towns. Bo sits on that porch and thinks things through.” Bo Reece had a big impact on Fulbright. A few weeks later at a campaign rally in El Dorado, a south Arkansas oil town that was a hotbed of racism and pro-Wallace sentiment, Fulbright was asked what was the biggest problem facing America. Without hesitation he said, “Poverty.” I was proud of him and grateful to Bo Reece. When we were driving from town to town on those hot country roads, I would try to get Fulbright to talk. The conversations left me with great memories but sharply curtailed my career as his driver. One day we got into it over the Warren Court. I strongly favored most of its decisions, especially in civil rights. Fulbright disagreed. He said, “There is going to be a terrible backlash against this Supreme Court. You can’t change society too much through the courts. Most of it has to come through the political system. Even if it takes longer, it’s more likely to stick.” I still think America came out way ahead under the Warren Court, but there’s no doubt we’ve had a powerful reaction to it for more than thirty years now.
Four or five days into our trip, I started up one of those political discussions with Fulbright as we were driving out of yet another small town to our next stop. After about five minutes Fulbright asked me where I was going. When I told him, he said, “Then you better turn around. You’re headed in exactly the opposite direction.” As I sheepishly made the U-turn, he said, “You’re going to give Rhodes scholars a bad name. You’re acting like a damned egghead who doesn’t know which way to drive.”
I was embarrassed, of course, as I turned around and got the senator back on schedule. And I knew my days as a driver were over. But what the heck, I was just shy of my twenty-second birthday and had just had a few days of experiences and conversations that would last a lifetime. What Fulbright needed was a driver who could get him to the next place on time, and I was happy to go back to headquarters work, to the rallies and picnics and the long dinners listening to Lee Williams, Jim McDougal, and the other old hands tell Arkansas political stories.
Not long before the primary, Tom Campbell came for a visit on his way to Texas for his Marine Corps officer training. Jim Johnson was having one of his courthouse-steps, country-band rallies that night in Batesville, about an hour and a half north of Little Rock, so I decided to show Tom a side of Arkansas he’d only heard about before. Johnson was in good form. After warming up the crowd, he held up a shoe and shouted, “You see this shoe? It was made in Communist Romania [he pronounced it “Rooo