24. Frenkel, O.J., amp; Doob, A. (1976). Post-decision dissonance at the polling booth. Canadian Journal of Behavioural Science, 8, 347-350.

25. Cialdini, R., Cacioppo, J., Bassett, R., amp; Miller, J. (1978). Low-ball procedure for producing compliance: Commitment then cost. Journal of Personality and Social Psychology, 36,463-476.

26. Ibid.

27. Mills, J. (1958). Changes in moral attitudes following temptation. Journal of Personality, 26,517-531.

28. Festinger, L., amp; Carlsmith, J.M. (1959). Cognitive consequences of forced compliance. Journal of Abnormal and Social Psychology, 58, 203-210.

29. Cohen, A.R. (1962). An experiment on small rewards for discrepant compliance and attitude change. In J.W. Brehm amp; A.R. Cohen, Explorations in cognitive dissonance (pp. 73-78). New York: Wiley.

30. Между прочим, следует отметить, что исследование феномена ‹говорю-значит-верю› привело к ряду противоречивых экспериментальных данных. Однако факты в поддержку приведенного в тексте анализа перевешивают. Более детальное обсуждение этого вопроса - см.: Aronson, Е. (1969). The theory of cognitive dissonance: A current perspective. In L. Berkowitz (Ed.), Advances in experimental social psychology (Vol. 4, pp. 1 -34). New York: Academic Press.

31. Zimbardo, P., Weisenberg, M., Firestone, 1., amp; Levy, B. (1965). Communicator effectiveness in producing public conformity and private attitude change. Journal of Personality 33, 233-255.

32. Mills, Changes in moral attitudes.

33. Aronson, Е. (1968). Dissonance theory: Progress and problems. In R.P. Abelson, Е. Aronson, W.J. McGuire, T.M. Newcomb, M.J. Rosenberg, and P.H. Tannenbaum (Eds.), Theories of cognitive consistency: A sourcebook (pp. 5- 27). Chicago: Rand McNally. Aronson, Е. (1969). The theory of cognitive dissonance: A current perspective. In L. Berkowitz (Ed.), Advances in experimental social psychology (Vol. 4, pp. 1-34). New York: Academic Press.

34. Nel, Е., Helmreich, R., amp; Aronson, Е. (1969). Opinion change in the advocate as a function of the persuasibility of his audience: A clarification of the meaning of dissonance. Journal of Personality and Social Psychology, 12, 117-124.

35. Hoyt, M., Henley, M., amp; Collins, B. (1972). Studies in forced compliance: Confluence of choice and consequence on attitude change. Journal of Personality and Social Psychology, 23, 204-210. Schlenker, B., amp; Schlenker, P. (1975). Reactions following counterattitudinal behavior which produces positive consequences. Journal of Personality and Social Psychology, 31, 962-971. Riess, M., amp; Schlenker, B. (1977). Attitude change and responsibility avoidance as modes of dilemma resolution in forced-compliance situations. Journal of Personality and Social Psychology, 35, 21-30.

36. Cialdini, R., amp; Schroeder, D. (1976). Increasing compliance by legitimizing paltry contributions: When even a penny helps. Journal of Personality and Social Psychology, 34,599-604.

37. Freedman, J. (1963). Attitudinal effects of inadequate justification. Journal of Personality, 31,371-385.

38. Deci, Е. (1975). Intrinsic motivation. New York: Plenum. Deci, Е. (1971). Effects of externally mediated rewards on intrinsic motivation. Journal of Personality and Social Psychology, 18, 105-115. Deci, E., Nezlek, J., amp; Sheinman, L. (1981). Characteristics of the rewarder and intrinsic motivation of the rewardee. Journal of Personality and Social Psychology, 40, 1-10.

39. Lepper, M.R., amp; Greene, D. (1975). Turning play into work: Effects of adult surveillance and extrinsic rewards on children's intrinsic motivation. Journal of Personality and Social Psychology, 31, 479-486.

40. Aronson, E., amp; Carlsmith, J.M. (1963). Effect of the severity of threat on the devaluation of forbidden behavior. Journal of Abnormal and Social Psychology, 66, 584-588.

41. Freedman, J. (1965). Long-term behavioral effects of cognitive dissonance. Journal of Experimental Social Psychology, 1, 145-155.

42. Sears, R., Whiting, J., Nowlis, V., amp; Sears, P. (1953). Some child-rearing antecedents of aggression and dependency in young children. Genetic Psychology Monographs, 47, 135-234.

43. Aronson, E., amp; Mills, J. (1959). The effect of severity of initiation on liking for a group. Journal of Abnormal and Social Psychology, 59, 177-181.

44. Gerard, H., amp; Malhewson, G. (1966). The effects of severity of initiation on liking for a group: A replication. Journal of Experimental Social Psychology, 2, 278- 287.

45. Cooper, J. (1980). Reducing fears and increasing assertiveness: The role of dissonance reduction. Journal of Experimental Social Psychology, 16, 199-213.

46. Conway, М., amp; Ross, М. (1984). Getting what you want by revising what you had. Journal of Personality and Social Psychology, 47, 738-748.

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