technologically 'primitive' people today, such as the New Guineans with whom I work. I already mentioned their knowledge of hundreds of local plant and animal species and each species: edibility, medical value, and other uses. New Guineans told me similarly about dozens of rock types in their environment and each type's hardness, color, behavior when struck or flaked, and uses. All of that knowledge is acquired by observation and by trial and error. I see that process of 'invention' going on whenever I take New Guineans to work with me in an area away from their homes. They constantly pick up unfamiliar things in the forest, tinker with them, and occasionally find them useful enough to bring home. I see the same process when I am abandoning a campsite, and local people come to scavenge what is left. They play with my discarded objects and try to figure out whether they might be useful in New Guinea society. Discarded tin cans are easy: they end up reused as containers. Other objects are tested for purposes very different from the one for which they were manufactured. How would that yellow number 2 pencil look as an ornament, inserted through a pierced ear-lobe or nasal septum? Is that piece of broken glass sufficiently sharp and strong to be useful as a knife? Eureka! The raw substances available to ancient peoples were natural materials such as stone, wood, bone, skins, fiber, clay, sand, limestone, and minerals, all existing in great variety. From those materials, people gradually learned to work particular types of stone, wood, and bone into tools; to convert particular clays into pottery and bricks; to convert certain mixtures of sand, limestone, and other 'dirt' into glass; and to work available pure soft metals such as copper and gold, then to extract metals from ores, and finally to work hard metals such as bronze and iron. NECESSITY'SMOTHER • Z 4 J A good illustration of the histories of trial and error involved is furnished by the development of gunpowder and gasoline from raw materials. Combustible natural products inevitably make themselves noticed, as when a resinous log explodes in a campfire. By 2000 b.c., Mesopotamians were extracting tons of petroleum by heating rock asphalt. Ancient Greeks discovered the uses of various mixtures of petroleum, pitch, resins, sulfur, and quicklime as incendiary weapons, delivered by catapults, arrows, firebombs, and ships. The expertise at distillation that medieval Islamic alchemists developed to produce alcohols and perfumes also let them dis-till petroleum into fractions, some of which proved to be even more powerful incendiaries. Delivered in grenades, rockets, and torpedoes, those incendiaries played a key role in Islam's eventual defeat of the Crusaders. By then, the Chinese had observed that a particular mixture of sulfur, charcoal, and saltpeter, which became known as gunpowder, was especially explosive. An Islamic chemical treatise of about a.d. 1100 describes seven gunpowder recipes, while a treatise from a.d. 1280 gives more than 70 recipes that had proved suitable for diverse purposes (one for rockets, another for cannons). As for postmedieval petroleum distillation, 19th-century chemists found the middle distillate fraction useful as fuel for oil lamps. The chemists discarded the most volatile fraction (gasoline) as an unfortunate waste product—until it was found to be an ideal fuel for internal-combustion engines. Who today remembers that gasoline, the fuel of modern civilization, originated as yet another invention in search of a use? Once an inventor has discovered a use for a new technology, the next step is to persuade society to adopt it. Merely having a bigger, faster, more powerful device for doing something is no guarantee of ready acceptance. Innumerable such technologies were either not adopted at all or adopted only after prolonged resistance. Notorious examples include the U.S. Congress's rejection of funds to develop a supersonic transport in 1971, the world's continued rejection of an efficiently designed typewriter keyboard, and Britain's long reluctance to adopt electric lighting. What is it that promotes aa invention's acceptance by a society? Let's begin by comparing the acceptability of different inventions within the same society. It turns out that at least four factors influence acceptance. The first and most obvious factor is relative economic advantage com- Z 4 8 • GUNS, GERMS, AND STEEL pared with existing technology. While wheels are very useful in modern industrial societies, that has not been so in some other societies. Ancient Native Mexicans invented wheeled vehicles with axles for use as toys, but not for transport. That seems incredible to us, until we reflect that ancient Mexicans lacked domestic animals to hitch to their wheeled vehicles, which therefore offered no advantage over human porters. A second consideration is social value and prestige, which can override economic benefit (or lack thereof). Millions of people today buy designer jeans for double the price of equally durable generic jeans—because the social cachet of the designer label counts for more than the extra cost. Similarly, Japan continues to use its horrendously cumbersome kanji writing system in preference to efficient alphabets or Japan's own efficient kana syllabary—because the prestige attached to kanji is so great. Still another factor is compatibility with vested interests. This book, like probably every other typed document you have ever read, was typed with a QWERTY keyboard, named for the left-most six letters in its upper row. Unbelievable as it may now sound, that keyboard layout was designed in 1873 as a feat of anti-engineering. It employs a whole series of perverse tricks designed to force typists to type as slowly as possible, such as scattering the commonest letters over all keyboard rows and concentrating them on the left side (where right-handed people have to use their weaker hand). The reason behind all of those seemingly counterproductive features is that the typewriters of 1873 jammed if adjacent keys were struck in quick succession, so that manufacturers had to slow down typists. When improvements in typewriters eliminated the problem of jamming, trials in 1932 with an efficiently laid-out keyboard showed that it would let us double our typing speed and reduce our typing effort by 95 percent. But QWERTY keyboards were solidly entrenched by then. The vested interests of hundreds of millions of QWERTY typists, typing teachers, typewriter and computer salespeople, and manufacturers have crushed all moves toward keyboard efficiency for over 60-years. While the story of the QWERTY keyboard may sound funny, many similar cases have involved much heavier economic consequences. Why does Japan now dominate the world market for transistorized electronic consumer products, to a degree that damages the United States's balance of payments with Japan, even though transistors were invented and patented in the United States? Because Sony bought transistor licensing rights from Western Electric at a time when the American electronics consumer NECESSITY'SMOTHER • 249 industry was churning out vacuum tube models and reluctant to compete with its own products. Why were British cities still using gas street lighting into the 1920s, long after U.S. and German cities had converted to electric street lighting? Because British municipal governments had invested heavily in gas lighting and placed regulatory obstacles in the way of the competing electric light companies. The remaining consideration affecting acceptance of new technologies is the ease with which their advantages can be observed. In a.d. 1340, when firearms had not yet reached most of Europe, England's earl of Derby and earl of Salisbury happened to be present in Spain at the battle of Tarifa, where Arabs used cannons against the Spaniards. Impressed by what they saw, the earls introduced cannons to the English army, which adopted them enthusiastically and already used them against French soldiers at the battle of Crecy six years later. thus, wheels, designer jeans, and QWERTY keyboards illustrate the varied reasons why the same society is not equally receptive to all inventions. Conversely, the same invention's reception also varies greatly among contemporary societies. We are all familiar with the supposed generalization that rural Third World societies are less receptive to innovation than are Westernized industrial societies. Even within the industrialized world, some areas are much more receptive than others. Such differences, if they existed on a continental scale, might explain why technology developed faster on some continents than on others. For instance, if all Aboriginal Australian societies were for some reason uniformly resistant to change, that might account for their continued use of stone tools after metal tools had appeared on every other continent. How
