first of three crucial innovations that distinguished alphabets from other writing systems. The second was to help users memorize the alphabet by placing the letters in a fixed sequence and giving them easy-to-remember names. Our English names are mostly meaningless monosyllables ('a,' 'bee,' 'cee ' 'dee,' and so on). But the Semitic names did possess meaning in Semitic languages: they were the words for familiar objects ('aleph = ox, beth = hot>se, gimel = camel, daleth = door, and so on). These Semitic words were related 'acrophonically' to the Semitic consonants to which they refer: that is, the first letter of the word for the object was also the letter named for the object ('a, b, g, d, and so on). In addition, the earliest forms of the Semitic letters appear in many cases to have been pictures of those same objects. All these features made the forms, names, and sequence of Semitic alphabet letters easy to remember. Many modern alphabets, including ours, retain with minor modifications that original sequence (and, in the case of Greek, even the letters' original names: alpha, beta, gamma, delta, and so on) over 3,000 years later. One minor modification that readers will already have noticed is that the Semitic and Greek g became the Roman and English c, while the Romans invented a new g in its present position. The third and last innovation leading to modern alphabets was to provide for vowels. Already in the early days of the Semitic alphabet, experiments began with methods for writing vowels by adding small extra letters to indicate selected vowels, or else by dots, lines, or hooks sprinkled over the consonantal letters. In the eighth century b.c. the Greeks became the first people to indicate all vowels systematically by the same types of letters used for consonants. Greeks derived the forms of their vowel letters or – e –17 – i – o by 'co-opting' five letters used in the Phoenician alphabet for consonantal sounds lacking in Greek. From those earliest Semitic alphabets, one line of blueprint copying and evolutionary modification led via early Arabian alphabets to the modern Ethiopian alphabet. A far more important line evolved by way of the Aramaic alphabet, used for official documents of the Persian Empire, into the modern Arabic, Hebrew, Indian, and Southeast Asian alphabets. But the me most familiar to European and American readers is the one that led Vla tne Phoenicians to the Greeks by the early eighth century b.c., thence Z 2 8 • GUNS, GERMS, ANDsteel to the Etruscans in the same century, and in the next century to the Romans, whose alphabet with slight modifications is the one used to print this book. Thanks to their potential advantage of combining precision with simplicity, alphabets have now been adopted in most areas of the modern world. while blueprint copying and modification are the most straightforward option for transmitting technology, that option is sometimes unavailable. Blueprints may be kept secret, or they may be unreadable to someone not already steeped in the technology. Word may trickle through about an invention made somewhere far away, but the details may not get transmitted. Perhaps only the basic idea is known: someone has succeeded, somehow, in achieving a certain final result. That knowledge may nevertheless inspire others, by idea diffusion, to devise their own routes to such a result. A striking example from the history of writing is the origin of the syllabary devised in Arkansas around 1820 by a Cherokee Indian named Sequoyah, for writing the Cherokee language. Sequoyah observed that white people made marks on paper, and that they derived great advantage by using those marks to record and repeat lengthy speeches. However, the detailed operations of those marks remained a mystery to him, since (like most Cherokees before 1820) Sequoyah was illiterate and could neither speak nor read English. Because he was a blacksmith, Sequoyah began by ;| devising an accounting system to help him keep track of his customers' debts. He drew a picture of each customer; then he drew circles and lines of various sizes to represent the amount of money owed. Around 1810, Sequoyah decided to go on to design a system for writing the Cherokee language. He again began by drawing pictures, but gave them up as too complicated and too artistically demanding. He next started to invent separate signs for each word, and again became dissatisfied when he had coined thousands of signs and still needed more. Finally, Sequoyah realized that words were made up of modest numbers | of different sound bites that recurred in many different words—what wewould call syllables. he initially devised 200 syllabic signs and gradually 1 reduced them to 85, most of them for combinations of one consonant and | one vowel. As one source of the signs themselves, Sequoyah practiced copying the BLUEPRINTSAND BORROWED LETTERS • 2. 2. 9 The set of signs that Sequoyah devised to represent syllables of the Chero-kee language. letters from an English spelling book given to him by a schoolteacher. About two dozen of his Cherokee syllabic signs were taken directly from those letters, though of course with completely changed meanings, since Sequoyah did not know the English meanings. For example, he chose the shapes D, R, b, h to represent the Cherokee syllables a, e, si, and ni, respectively, while the shape of the numeral 4 was borrowed for the syllable se. He coined other signs by modifying English letters, such as designing the signs (j , W, and U to represent the syllables yu, sa, and na, respectively. Still other signs were entirely of his creation, such as H, fo, and ^ for ho, li, and nu, respectively. Sequoyah's syllabary is widely admired by professional linguists for its good fit to Cherokee sounds, and for the ease with which it can be learned. Within a short time, the Cherokees achieved almost 100 percent literacy in the syllabary, bought a printing press, had Sequoyah's signs cast as type, and began printing books and newspapers. Cherokee writing remains one of the best-attested examples of a script that arose through idea diffusion. We know that Sequoyah received paper 23o ' GUNS, GERMS,and steel and other writing materials, the idea of a writing system, the idea of using separate marks, and the forms of several dozen marks. Since, however, he could neither read nor write English, he acquired no details or even principles from the existing scripts around him. Surrounded by alphabets he could not understand, he instead independently reinvented a syllabary, unaware that the Minoans of Crete had already invented another syllabary 3,500 years previously. Sequoya's example can serve as a model for how idea diffusion probably led to many writing systems of ancient times as well. The han'gul alphabet devised by Korea's King Sejong in a.d. 1446 for the Korean language was evidently inspired by the block format of Chinese characters and by the alphabetic principle of Mongol or Tibetan Buddhist writing. However, King Sejong invented the forms of han'gul letters and several unique features of his alphabet, including the grouping of letters by sylla-bles into square blocks, the use of related letter shapes to represent related* i vowel or consonant sounds, and shapes of consonant letters that depict the position in which the lips or tongue are held to pronounce that consonant. The ogham alphabet used in Ireland and parts of Celtic Britain from i around the fourth century a.d. similarly adopted the alphabetic principle (in this case, from existing European alphabets) but again devised unique letter forms, apparently based on a five- finger system of hand signals. We can confidently attribute the han'gul and ogham alphabets to idea diffusion rather than to independent invention in isolation, because we know that both societies were in close contact with societies possessing writing and because it is clear which foreign scripts furnished the
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