10.
See Laura J. Gurak,
11.
This is what economists would call a 'separating equilibrium': 'players of different types adopt different strategies and thereby allow an uninformed player to draw inferences about an informed player's type from that player's actions'; Douglas G. Baird, Robert H. Gertner, and Randal C. Picker,
12.
On making the Web accessible, see Judy Brewer and Daniel Dardailler, 'Web Accessi bility Initiative (WAI),' available at http://www.w3.org/WAI (cached: http://www.webcitation.org/5IwtGZOw1); cf. 'Note: Facial Discrimination: Extending Handicap Law to Employment Discrimination on the Basis of Physical Appearance,'
13.
Dawn C. Nunziato, 'The Death of the Public Forum in Cyberspace,'
14.
See AOL, 'About the Company: Profile,' available at http://web.archive.org/web/19990202213639/ www.aol.com/corp/profile/. (cached: http://www.webcitation.org/5IwtL33CC), and now available at http://www.corp.aol.com/whoweare/history.shtml (cached: http://www.webcitation.org/5IwtNpDnW).
15.
Nunziato, 'The Death of the Public Forum in Cyberspace,' 1125.
16.
See Kara Swisher, Aol.com: How Steve Case Beat Bill Gates, Nailed the Netheads, and Made Millions in the War for the Web (New York: Times Business, 1998), 65.
17.
As stated in AOL's Terms of Service (TOS): 'As an AOL member you are required to follow our TOS no matter where you are on the Internet.' Some of the other terms of service include the following rules: 'Language: Mild expletives and nonsexual anatomical references are allowed, but strong vulgar language, crude or explicit sexual references, hate speech, etc., are not. If you see it, report it at Keyword: Notify AOL. Nudity: Photos containing revealing attire or limited nudity in a scientific or artistic context are okay in some places (not all). Partial or full frontal nudity is not okay. If you see it, report it at Keyword: Notify AOL. Sex/Sen suality: There is a difference between affection and vulgarity. There is also a difference between a discussion of the health or emotional aspects of sex using appropriate language, and more crude conversations about sex. The former is acceptable, the latter is not. For example, in a discussion about forms of cancer, the words breast or testicular would be acceptable, but slang versions of those words would not be acceptable anywhere. Violence and Drug Abuse: Graphic images of humans being killed, such as in news accounts, may be acceptable in some areas, but blood and gore, gratuitous violence, etc., are not acceptable. Discussions about coping with drug abuse in health areas are okay, but discussions about or depictions of illegal drug abuse that imply it is acceptable are not.'
18.
See Amy Harmon, 'Worries About Big Brother at America Online,'
19.
Just as version 2 of this book was being completed, AOL switched to a free online serv ice. The full scope of the change that this will involve is not yet clear. I have therefore framed this discussion in the past tense.
20.
Swisher,
21.
Ibid., 96–97.