(entrepreneur)">https://en.wikipedia.org/wiki/William_Addis_(entrepreneur).

‹‹14›› Ying-Yao Cheng, Paichi Pat Shein, and Wen-Bin Chiou, Escaping the Impulse to Immediate Gratification: The Prospect Concept Promotes a Future-Oriented Mindset, Prompting an Inclination towards Delayed Gratification, British Journal of Psychology 103, no. 1 (2012): 129–141, doi:10.im/j.2044– 8295.20n.02067.x.

‹‹15›› CFED, Assets and Opportunities Scorecard, http://assetsandopportunity.org/scorecard/about/main_findings/.

‹‹16›› Личная беседа с Томом Пагмайром, 6 января 2017 года.

‹‹17›› Hal Hershfield, You Make Better Decisions if You ‘See’ Your Senior Self, Harvard Business Review, June 2013, https://hbr.org/2013/06/you-make- better-decisions-if-you-see-your-senior-self.

‹‹18›› Nicholas A. Christakis, and Paul D. Allison, Mortality after the Hospitalization of a Spouse, New England Journal of Medicine 354, no. 7 (2006): 719–730, doi:10.1056/NEJMsa050196.

‹‹19›› Chad Schultz, Do People Really Fear Public Speaking More Than Death? TM Vision, http://tmvision.org/speaking/people-fear-public-speaking-death/.

Глава 5. Легкость

‹‹1›› Joe Coulombe, https://en.wikipedia.org/wiki/Joe_Coulombe.

‹‹2›› 7-Eleven, http://en.wikipedia.org/wiki/7- Eleven.

‹‹3›› Trader Joe’s, http://en.wikipedia.org/wiki/Trader_Joe%27s.

‹‹4›› Beth Kowitt, Inside the Secret World of Trader Joe’s, Fortune, August 20 2010, http://archive.fortune.com/2010/08/20/news/co mpanies/inside_trader_joes_full_version.fortune/index.htm.

‹‹5›› Hein de Vries, Sander M. Eggers, and Catherine Bolman, The Role of Action Planning and Plan Enactment for Smoking Cessation, BMC Public Health 13(April 2013): 393, doi:10.1186/1471-2458 -13-393.

‹‹6›› Carla Alexia Campbell, Robert A. Hahn, Randy Elder, Robert Brewer, Sajal Chattopadhyay, Jonathan Fielding, Timothy S. Naimi, Traci Toomey, Briana Lawrence, and Jennifer Cook Middleton, «The Effectiveness of Limiting Alcohol Outlet Density As a Means of Reducing Excessive Alcohol Consumption and Alcohol-Related Harms, American Journal of Preventive Medicine 37, no. 6 (2009): 556–569, doi:10.1016/j.amepre.2009.09.028.

‹‹7›› Bridget Freisthler, and Paul J. Gruenewald, Examining the Relationship between the Physical Availability of Medical Marijuana and Marijuana Use across Fifty California Cities, Drug and Alcohol Dependence 143(October 2014): 244–250, doi:10.1016/j.drugalcdep.2014.07.036.

‹‹8›› Stanley Milgram, Behavioral Study of Obedience, The Journal of Abnormal and Social Psychology 67, no. 4 (1963): 371–378, doi:10.1037/h0040525.

‹‹9›› Stanley Milgram, Some Conditions of Obedience and Disobedience to Authority, Human Relations 18, no. 1 (1965): 57–76, doi:10.1177/001872676501800105.

‹‹10›› Nick Haslam, Steve Loughnan, and Gina Perry, Meta-Milgram: An Empirical Synthesis of the Obedience Experiments, PLoS ONE 9, no. 4 (2014), doi:10.1371/journal.pone.0093927.

‹‹11›› L. Festinger, S. Schachter, and K. W. Back, Social Pressures in Informal Groups: A Study of Human Factors in Housing (New York: Harper, 1950).

‹‹12›› Chadwick Martin Bailey, Match.com and Chadwick Martin Bailey 2009–2010 Studies: Recent Trends:

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