life in hypothetical world based on, 5–6

matrix task and, 15–23

tested in real-life situations, 23–26

sincerity, principle of, 220n

Skilling, Jeffrey, 2

social norms, infectious nature of cheating and, 195, 201–3, 205–7, 209

social utility, collaborative cheating and, 222–23

South Africa, Truth and Reconciliation Commission in, 253–54

split-brain patients, 164

sports, self-deception in, 155–56

stealing:

Coca-Cola vs. money, 32–33

joke about, 31

resetting mechanisms and, 252–53

from workplace, 31, 33, 193

steroids, in sports, 155–56

storytelling:

creation of logical-sounding explanations and, 163–65

reinterpreting information in self-serving way in, 187–88

self-deception and, 142–43

Stroop task, 109–12

opportunity to cheat on, 111–12

Suckers, Swindlers, and an Ambivalent State (Balleisen), 188

sumptuary laws, 120

sunshine policies, 88, 91–92

suspiciousness of others:

fake products and, 131–34

self-deception and, 158–59

Tali (research assistant), 21, 24–26

Taliban, 152

Talmud, 45

Tang, Thomas, 44

tax returns, 45–49

IRS reaction to author’s findings on, 47–49

rationalization of exaggerated deductions in, 27–28

signing at top vs. bottom, 46–49

technological frontiers, potential for dishonesty and, 188

temptation, resisting of:

cognitive load and, 99–100

dieting and, 98, 109, 112–13, 114–15

ego depletion and, 100–116

evenings as difficult time for, 102

physical exhaustion and, 97–98

removing oneself from tempting situations and, 108–11, 115–16

in shopping malls, 113

Ten Commandments, 39–40, 41, 44, 204, 250

This American Life, 6–7

Three Men in a Boat (to Say Nothing of the Dog) (Jerome), 28

Time, 215

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