Arnold’s goals and, 111
Arnold’s mail-order business and, 288
Arnold’s promotion of bodybuilding and, 604, 606
in Australia, 251–54, 255
bodybuilding federations and, 71
in Brooklyn, 111–12
Columbus as home for, 187, 232
controversy about, 253–54
Gold’s Gym gang on TV sets and, 202
judges for, 253
Lorimer-Arnold partnership and, 129
in Madison Square Garden, 168–71, 188, 194–96, 520, 521
in Miami, 533
in New York City, 125–26, 129–31
Oliva-Arnold competition and, 111–12, 144, 401, 533
in Paris, 144
posing for, 123–24
prize for, 102, 253
promotion of, 102
selection of participants for, 102
in South Africa, 186, 187–89, 456
Weider promotion of, 102, 111, 251.
Mr. Universe contest:
of 1948 (first), 56
of 1966, 51–52, 53, 55–59, 77
of 1967, 64–66, 113
of 1968, 71–76, 77, 78, 92, 411
of 1969, 110, 111–12
of 1970, 125–26
of 1972, 153
of 1973, 169
of 1974, 170
of 1976, 202
Arnold as contender in, 51–52, 53, 55–59, 64–66, 71–73, 77, 110, 111–12, 125–26, 411
Arnold on exhibition circuit and, 60–62
Arnold as winner of, 64, 66, 70, 91, 113, 126–27, 128, 236
Arnold’s dream of winning, 31, 52
Arnold’s goals and, 110
Arnold’s lifestyle and, 66
benefits of being, 68
bodybuilding federations and, 71
in Brooklyn, 111
Butler and Gaines coverage of, 153
in Iraq (1972), 153
in London, 31, 51–52, 53, 55–59, 60–62, 64, 66, 68, 70, 71–73, 77, 91, 110, 113, 125–26, 160
Miami contest of, 72–76, 77, 78, 92, 101, 111
NABBA sponsorship of, 101, 113
pose-off in
promotion of bodybuilding and, 160
trophy for, 102
in Verona, Italy, 170
Weider promotion of, 111.
Mr. USA contest, 71
Mr. World contest, 24, 71, 124–26, 127–29, 160
Mui (bodybuilder), 25–26, 29, 30
Mulholland Drive crowd, 190–91.
Munich, Germany: Arnold in, 47–56, 62–65, 68–72
Arnold posing in winter weather in, 68
Arnold’s training partners in, 52, 53
beer halls in, 54–55, 69–70
bodybuilding gyms in, 49–50
description of, 47–48
nightlife in, 54–55, 64
Olympics of 1972 in, 47–48.
Universum Sport Studio
Murdoch, Rupert, 366
Murdock, David, 291–92
Murdock, Gabrielle, 292
Murphy, Eddie, 318, 357, 360, 374
Murphy, Mike, 495, 504
NAACP, California, 552
Namath, Joe, 152
NASA; promotion of
Nastase, Ilie, 222
National Amateur Body-Builders Association (NABBA), 101, 110, 113
National Association of Theatre Owners, 343
National Rifle Association (NRA), 368–69
natural disasters; in California, 563–70
Nazism; accusations against Arnold’s father of, 365–67, 511
Nelson, Willie, 424
New York City: Arnold’s views about, 171, 209–12.
Newman, Laraine, 210
Nicholson, Jack, 157, 158, 176, 179, 190–91, 210
Nielsen, Brigitte, 315, 316, 318
Nietzsche, Friedrich, 276, 277, 305